Source suggestions — traffic light, status and classification
Traffic light
| Level | Meaning | Visible |
|---|---|---|
| Green | Second opinion confirms, at least two independent websites back the suggestion | yes |
| Yellow | Second opinion confirms with one piece of evidence — or second opinion open with at least one piece of evidence | yes |
| Red | Rejected or without evidence | no |
Independent means: different websites. Two subpages of the same address count as one piece of evidence.
Red candidates appear neither in the list nor in the email. A suggestion without evidence is a claim, not a recommendation.
Status
| Status | How it arises | Comes back |
|---|---|---|
| open | The suggestion is waiting for your decision | — |
| added | You clicked Add source | no |
| hidden | You clicked Hide | yes, in a later round |
| rejected | You clicked Reject | never |
The difference between hidden and rejected is the heart of the interaction: hiding is “I do not know right now”, rejecting is “never again”. A rejected address goes into a permanent memory that the research excludes on its next run.
Classification
Every suggestion carries a classification of why the source might be relevant for you:
| Classification | Meaning |
|---|---|
| Direct competitor | Offers the same to the same audience |
| Adjacent competitor | Adjacent field, overlapping audience |
| Substitute | Solves the same problem a different way |
| Media outlet | Trade medium reporting on your market |
| Association | Industry association or interest group |
| Regulator | Sets the rules of your market |
| Thought leader | Individual with reach in the market |
Quantities and rhythm
| Quantity | Value |
|---|---|
| Green suggestions per run | at most 10 |
| Yellow suggestions per run | at most 5 |
| Open suggestions at which the search pauses | 10 |
| Suggestions per email | at most 5 |
| Validity of the one-click links | 7 days |
| Email rhythm | weekday mornings |
The cycle after onboarding stretches: first after about a week, then after three, then after seven weeks, then roughly monthly.
Related topics
Where the source suggestions come from Research, second opinion and evidence.